Centre for Rural Development Enabling rural livelihoods 65% of India’s poor live in rural areas and they face unique and complex challenges. Small farmersCultivation is the main source of income, but it is unpredictable. Marginal farmers & landless labourersTied to unpredictable wages, indebtedness and frequent migration. Poorest of the poorHave limited livelihood opportunities and lack access to the basic needs. Rural women need diversified and sustainable sources of income Growing penetration of mobile and internet Wide coverage of SHGs Growing reach of aadhaar Thriving rural development ecosystem Increasing investment in infrastructure Access to financial instruments and services Our programs We work on poverty alleviation in rural India by building resilient livelihoods. End Ultra PovertyEnabling poorest of poor households to thrive Asha KiranEnabling sustainable livelihoods for women Our presence 08States 100K+Households served