Our Work
End Ultra Poverty program
Governments play a critical role in creating large-scale impact for the poorest of poor in a time-bound manner
- To help the Ministry of Rural Development design a national strategy
- To help states adopt and implement the graduation approach aided by technology.
We are working with 7 state governments to expand the adoption of the graduation approach
- Jharkhand
Jharkhand
Multiple deprivations in Jharkhand
How are we supporting the Government of Jharkhand?
Karnataka
Multiple deprivations in Karnataka
How are we supporting the Karnataka government to end ultra poverty?
Our first cohort graduated in November 2022
Our impact
Impact stories
Priya Krishnamoorthy
I really appreciate The/Nudge way of thinking about scale because what 200 Million Artisans is trying to build is an inclusive, responsible and scalable organisation that can support all the artisan enterprises across the country. It was really beneficial to tap into The/Nudge Social Entrepreneurship network and receive the handholding from partners and mentors in this journey.
Gauri Gopal Malik
Our team with over 7,500+ rural artisans at Sirohi would agree that The/Nudge is one of the major factors contributing to Sirohi’s growth to this point. We applaud their progress to establish The/Nudge Institute for their multifaceted efforts as they spearhead towards a poverty-free India. We are excited about their growth and eager to see our association grow as well.
Abhishek Gupta
Having worked with The/Nudge Incubator and Accelerator for over 4 years now, I can’t reinforce enough on how instrumental The/Nudge has been to our mission of providing Software Engineering employment to young women from rural and tribal India. With the launch of The/Nudge Institute, we can only wish for more power to The/Nudge to do the unthinkable.
Simeen Kaleem
The/Nudge has brought urgency in the Indian social sector to alleviate poverty within our lifetime. Now, with The/Nudge Institute, it has put the spotlight on the most important lever to do this – livelihoods. I am hopeful that in its unique style, The/Nudge will mobilize resources and forge collaborations across the board to strengthen existing solutions and innovate models around new livelihoods streams.